Unlock marketing potential with ID Mapping. Enhance customer insights, personalize strategies, and navigate privacy challenges effectively.

Explore the essential steps and best practices for implementing an effective and accurate data tracking design. This comprehensive guide covers the importance of data tracking, common challenges, practical solutions, and detailed methodologies for event and attribute design. Learn how to standardize data collection, enhance data accuracy, and optimize your business operations with a robust data tracking plan.

With the advancement of technology, the application of CDP in financial Industry is increasing, leading the wave of personalized services, data security, and innovative development.

In the context of new retail trends, adapting to the needs of modern consumers through emerging channels like livestream e-commerce is essential.

As a decision-maker for a company, how to select or upgrade a Customer Data Platform (CDP) involves choosing the right vendor and discussing critical issues with them?

A mature CDP growth model should facilitate cost reduction, efficiency enhancement, and continuous expansion

Sensors Data, as a professional provider of big data analytics and marketing technology vendor, has been included in the Forrester report The Customer Data Platforms Landscape In Asia Pacific, Q1 2024. Sensors Data believes this recognition comes as a result of Sensors Data's years of digital practice and extensive experience serving over 30 industries.

Cao Jiang, co-founder and CTO of Sensors Data, shared a new solution for enterprise digital customer management at the Sensors 2023 Data Driven Conference.

Sensors Data entered the 2023 China Customer Data Platform (CDP) leader category, ranking first in market share, and was rated as the IDC MarketScape China Customer Data Platform (CDP) leader.

In the form and evolution of cross-border e-commerce online markets, although independent websites are not necessarily the largest channel for brand sales, they are currently the best carrier for overseas brands. This article explains in detail how to use Sensors Data CDP to achieve cross-border e-commerce user scale and business growth.